Smart Protection protect Brands against online counterfeits, brand abuse and parallel imports. Smart Brand Protections’ technology identifies and removes illegal copies and improper usages of brands. With their technology platform the efficiency ratio rises to a 95% regarding the removal of illegal counterfeits from identified copies. Smart Protection is marketplaces and social media experts, as well as members of Google's TCRP Program (Trusted Copyright Removal Program), therefore it allows them to delist URLs at the highest speed and efficiency.
Smart Protection offer specialized services within four units:
- Brand. Protecting items and brands from every sector and instance of non-authorized use.
- Media. Protecting audiovisual content from piracy.
- Live. Protecting live events and TV channels from illegal broadcasts.
- Publishing. Protecting all kinds of digital publications: books, magazines, newspapers and comics.
With the global outbreak of COVID-19, high demand for personal protection and hygiene products gave the opportunity to the criminals to take advantage of situation to sell fake products. So, protecting the organization’s intellectual property and consumer trust is now more important than ever.
World BI is organizing a high-class virtual Brand Protection Conference on 29-30 September 2021 which aims to discuss the industry challenges the brand owners are facing and their potential solutions. The topics range from the various online anti-counterfeiting tools and latest technological developments and intermediary liability through to the various methods that brands have adopted to protect their rights. This is your chance to meet Smart Protection and other solution providers at an invitation-only gathering of professionals.