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Event Schedule

Have a look at Schedule

8:30

Welcome Coffee & Badge Collection

8:55

Opening Remarks & Chair Introduction

9:00

Chair Opening Remarks

9:05

AM Insights

Navigating Geopolitical Landscapes: Megatrends & Brand Resilience for NextGen Supply Chains

Worldbi Speaker
Mark Nuttall

Executive Advisor - Strategy, Coaching, Leadership, Networking, and Business Development

9:25

Industry Spotlight 1

Choking the 'Counterfeit Supply Chain': The Power of TAPA Brand Protection in the Fight Against Counterfeits

Worldbi Speaker
Tony Lugg

Chairperson, Transported Asset Protection Association Asia Pacific (TAPA APAC)

9:45

Presentation 1

Breaches & IP Theft: Insider Threats & Supply Chain Risks

World BI 2025
Lawrence Wong

Director, International IP Enforcement, Eastman

10:00

Presentation 2

Brand Protection and The Fight Against Counterfeiting: Some French Experiences

World BI 2025
Fabrice PERRONO

Regional IP Counsellor for ASEAN and India, INPI Representative, Embassy of France in Singapore

10:20

Coffee, Connect & Converse

10:50

Industry Spotlight 2

From Boardroom to Brand: The Governance Blueprint for Brand Protection

World BI 2025
Jai Tamayo

Country Head of Legal, Avon Cosmetics

11:05

Sponsor Spotlight 1

Leveraging nGTLDs and DotBrands for Enhanced Brand Protection: A Strategic Approach

World BI 2025
Vinay Singh

Co-Founder and CEO, LdotR

World BI 2025
Vivek Goyal

COO & Co-Founder, LdotR

11:45

Presentation 3

Consumer Awareness and Authentication Activities

World BI 2025
Saleha Binti Abd Rahman

Deputy Director, Ministry of Health, Malaysia, Pharmacy Forensic Branch

12:00

Refresh, Lunch & Connect

12:50

Candid Connections! The Flash of Insights
An engaging photography activity designed to foster authentic interactions among attendees while capturing spontaneous moments to post on their Linkedin accounts and tag World BI.

13:00

Afternoon Exchange

True Brand Protection Beyond Legal Safeguards

World BI 2025
Samir Dixit

Global Head, ACORN Management Consulting

13:20

Sponsor Spotlight 2

Fake Goods Threatening Your Brand? World-Class Protection, Online and Physical

World BI 2025
Meng Meng

Regional Sales Manager, OpSec Security (a Crane NXT company)

World BI 2025
Sung Lyeol Choi

Regional Sales Manager, OpSec Security (a Crane NXT company)

13:35

Presentation 4

Importance of Multi-Sectoral Partnerships, and Particular Public-Private Partnerships, in IP

World BI 2025
Walter Chia

Chief Representative Officer (Asia Pacific), International Trademark Association (INTA)

13:55

Presentation 5

Trademark from Registration to Enforcement

World BI 2025
Audrey YAP

Managing Director, Yusarn Audrey LLC

14:10

Speed Networking

14:30

Industry Spotlight 3

Regional IP Landscape: Emerging IP Trends in ASEAN

World BI 2025
Matthew Cheetham

General Manager, Coalition Against Piracy, Asia Video Industry Association

14:45

The Dialogue Hub

Core Value of IP, Innovation and Entrepreneurship, Best Practices and Standards

Moderator

World BI 2025
Johnson Kong

Board Member, International Intellectual Property Commercialization Council (a WIPO (UN) Observer, Partner & Advisor)

Interviewee

World BI 2025
Seth Hays

Managing Director, APAC Gates

15:00

Beyond Vision

Japan Patent Office Initiatives

World BI 2025
NISHIO Motohiro

Director, Intellectual Property, Japan External Trade Organization (JETRO) Singapore

15:20

Deep Dive Session

Public-Private Partnership, Impact of the Global Scale of Illicit Trade and the Need for Consumer Awareness

Moderator

World BI 2025
Samir Dixit

Global Head, ACORN Management Consulting

Panellists

World BI 2025
Desmond Tan

Head of IP, SE Asia, UK IPO

World BI 2025
Annabel Yeoh

Advocacy Manager, EU-ASEAN Business Council

World BI 2025
Suriya Padmanaabhan

Director of Programs, Transnational Alliance to Combat Illicit Trade (TRACIT)

World BI 2025
Dr. Siang Hee TAN

Director, CropLife Asia

15:45

Coffee, Connect & Converse

16:15

Presentation 6

Environmental, Social, and Governance (ESG) Compliance: Ensuring Compliance with Regulations Related to Sustainability, Environmental Impact, Corporate Social Responsibility, and Governance Practices

World BI 2025
Rhys Alexei (Yasay) Murillo

General Manager - Compliance, Legal, External and Government Affairs, Nissan Philippines, Inc.

16:30

The Dialogue Hub

Navigating GDPR, PDPA & Regulatory Frameworks in Data Privacy and Brand Protection

Moderator

World BI 2025
Tarun Samtani

IAPP Advisory Board Member

Panellists

World BI 2025
Rishi Ganiswaran

Head of Legal (Technology) and Chief Privacy Officer, Yinson

World BI 2025
Commissioner Dr. Ilin Savov, LLM, PhD, DSc

Vice Rector, Ministry of Interior, Bulgaria

16:55

The Closing Panel Discussion

Innovative Collaborations Between Platforms and Brands

Moderator

World BI 2025
Amanda Eng

Regional Brand Partnerships Head (Commercial, Brand Protection and Analytics), Shopee

Panellists

World BI 2025
Camille Licup

Regional Brand Protection & IP Rights, Shopee

World BI 2025
Joyce Ang

Senior Lead, Global IP Enforcement, Alibaba International

World BI 2025
Serena Chin

Head of Legal, Carousell Group

World BI 2025
Daniel Quek

Senior Legal Counsel, SHEIN

17:25

Closing Remarks

17:30

Happy Hour

8:30

Welcome Coffee & Badge Collection

9:00

Chair Opening Remarks

9:05

AM Insights

Strategic Approaches to Brand Protection: Legal, Strategic, or Intelligent Tackling

World BI 2025
Louisa Xu

Senior IP Counsel, Treasure Wine Estates

9:25

Presentation 7

Leading with Resilience in Adverse Situations

World BI 2025
Niharika Manchanda

Head of GRC & Business Resilience, Agoda

9:45

Presentation 8

Strategies for Having a Robust Brand Protection Program

World BI 2025
Shamin Marwah Anand

Legal Lead, Marico Limited

10:00

Presentation 9

Best Practices in Brand Protection – Safeguarding Brand Equity in Architecture & Creative Industries

World BI 2025
Khristian Alvaera

Chief Legal Counsel, Royal Pineda+

10:20

Coffee, Connect & Converse

10:50

Leaders Insights Panel

One Mission, One Goal: Eliminate Infringement Through Collaboration Among Brand Champions

Moderator

World BI 2025
Samir Dixit

Global Head, ACORN Management Consulting

Panellists

World BI 2025
Saleha Binti Abd Rahman

Deputy Director, Ministry of Health, Malaysia, Pharmacy Forensic Branch

World BI 2025
Tiago Ferreira

Former Federal Agent with the Australian Federal Police and Interpol

World BI 2025
Saen Witthayaphatthanaphorn

Public-Private Partnership Consultant

World BI 2025
Jose Lorenzo (Joren) Sereno

Country Legal Head, Novartis

World BI 2025
Commissioner Dr. Ilin Savov, LLM, PhD, DSc

Vice Rector, Ministry of Interior, Bulgaria

11:30

Afternoon Exchange

Beyond Trademarks: A Strategic Approach to Brand Protection in Healthcare

World BI 2025
Jane Catherine Rojo Tiu

Chief Legal, Compliance, and Risk Officer; Data Protection Officer; Deputy ESG Lead, Metro Pacific Health

11:45

Industry Spotlight 4

Harnessing Technology to Combat Illicit and Counterfeit Activities

World BI 2025
Aryan Reki

Portfolio Brand Manager - Combustible, Philip Morris International

12:00

Refresh, Lunch & Connect

13:00

Presentation 10

Synergy in Anti-Illicit Trade: Harnessing AI and Human Expertise to Combat Illicit Trade

World BI 2025
Sanjoli Bhat

Head of Corporate Security AMEA, Syngenta

13:15

Afternoon Exchange

The Impact of Generative AI on Trademarks and Brand Protection Strategies

World BI 2025
James Collison

Senior Counsel, Intellectual Property, Mastercard

13:30

Presentation 11

AI and Brand Protection

World BI 2025
Hannah Yee-Fen LIM

Associate Professor in Business Law, Nanyang Technological University

13:50

Presentation 12

Unlocking Trust: How Identity and Access Management Protects Your Brand

Worldbi Speaker
Kulsharest Jain

Manager / Senior Solution Architect, Mercedes-Benz Singapore

14:10

Industry Spotlight 5

Cyber Threats and Artificial Intelligence

World BI 2025
Commissioner Dr. Ilin Savov, LLM, PhD, DSc

Vice Rector, Ministry of Interior, Bulgaria

14:30

Presentation 13

Harnessing Patent Analytics and AI for Strategic Market Insights and Competitive Intelligence

World BI 2025
Kay Siong Ng

Intellectual Property Analyst, Applied Materials

14:45

Presentation 14

AI and Brand Protection, Exploring How AI Technologies are Reshaping the Landscape of Intellectual Property Rights

World BI 2025
Andika Firnanda

Head of Legal & Compliance, Eratani

15:00

Coffee, Connect & Converse

15:30

Industry Spotlight 6

Non-Traditional Marks in Modern Branding

World BI 2025
Purab Jajoo

DGM - Intellectual Property Rights, Amneal Pharmaceuticals

15:50

Presentation 15

AI, Blockchain, and IP Rights: Turning Intellectual Property into an Investable Asset Class

World BI 2025
Eugene Liang

Product Lead, SC Ventures

16:15

Industry Exchange

Alibaba International - Intellectual Property Protection

World BI 2025
Joyce Ang

Senior Lead, Global IP Enforcement, Alibaba International

16:35

Deep Dive Session

Blockchain and QR Codes in Product Authentication: Regional Case Studies

World BI 2025
Julian Tan

Global Head, Physical Security Operations, DYSON

16:55

Closing Remarks

17:00

End of Conference