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BRAND PROTECTION

WHAT'S HAPPENING IN BRAND PROTECTION?

NEW EU COPYRIGHT DIRECTIVE

On Wednesday 12th September 2018, the EU Parliament voted in favor of an EU Copyright Directive that seeks fair compensation for the original work of artists and journalists. Originally rejected in July, the aim of the revised and adopted Directive is to ensure that digital platforms, such as Facebook, YouTube, Twitter or Google, pay a fee for printing excerpts or linking to others' original work. Whilst it is a welcome change to those directly affected, i.e. musicians, performers, film and TV writers, there are critics who claim it stops freedom of speech.The Directive does, however, wish that "copyright law is observed online without unfairly hampering freedom of expression". This permits the sharing of hyperlinks to articles, together with 'individual words' to describe them and excludes small and micro platforms, Wikipedia and open source software platforms. Take a look at this summary of what you need to know about the changes.

THE TRADE WAR AND COUNTERFEITS

Does the Trade War between the United States and China help or hinder the fight against fake goods? According to Foreign Policy Magazine it "will be a boon to China's counterfeiters", but in another article, The Precious Metals Association of North America (PMANA) claim that "The Trump administration should take credit for China's counterfeits crackdown". What do you think?

DARK WEB MARKETPLACES STILL THRIVING

Sadly, counterfeits still remain rife on the dark web despite recent efforts by international law enforcement agencies that caused several large criminal operations to disband and saw a large number of dark web marketplaces taken down. Find out why in this interesting post on TNW.

ANTI-COUNTERFEITING INVESTIGATIONS PAY-OFF

A six-year U.S. Homeland Security Investigation (HSI), with the cooperation of the U.S. Immigration and Customs Enforcement, the New York Police Department Border Security Enforcement Task Force, the Justice Department's Task Force on Intellectual Property, and the Brooklyn District Attorney's Office, helped make 33 arrests and charges of counterfeiting in one of the largest busts ever. The seized items, that had a street value of approximately $500 million and included counterfeit Gucci, Hermes, Louis Vuitton, Chanel, Burberry, Coach, Tory Burch, and Michael Kors handbags and other accessories, originated in China. Speaking of the size of the successful investigation, Special Agent-in-Charge Angel Melendez said it "exposed the global nature of intellectual property crimes". Also in the United States, nearly 200,000 counterfeit goods were seized in Laredo, Texas. The U.S. Immigration and Customs Enforcement's (ICE) HSI were successful in stopping an estimated street value of $43 million of designer goods from being smuggled into Mexico from China.



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